It starts with marketing.
Your prospect doesn’t wake up in the morning wondering all about your company. They don’t fall asleep at night thinking and wondering about your company. The things they wake up thinking about, and the things that keep them up at night are their problems.
- It might be weight loss (How will I lose XX pounds before my daughter’s wedding?)
- It might be how to make more money in my current business (I haven’t had any visitors to my site this week. If I could just get 20 qualified people a day to visit my site, but how?) for more information please read the article here
or check out the video here